PR certainly influences public opinion and serves as a link between different interest groups like stakeholders, investors or tentative new market for the product or company or startup brand, but it also has a complex nature that is often overlooked. This article clarifies the subtle aspects of PR and highlights the importance of this form …
Public Relations Importance: Expectations vs. Reality Read More »
In today’s world, the PR professional’s role and influence have been significantly impacted by the past decade’s evolution of technology, communications, and social norms. This has drastically altered the way PR professionals work, communicate and strategize. Over the course of the past decade, the integration of technology has become increasingly essential to the field of …
How have PR Roles Changed For PR Professionals in Technology-Driven Communications? Read More »
First, in order to understand the implications of this meaning, we must first recognize the idea of a “brand” of your firm. Gradually, your brand will lead to a product of your reputation and your visibility in the industry. Over time, you’ll have a stronger brand as your reputation grows for accurate knowledge and high …
Here is a draft for a unique brand strategy for an EdTech client:
Running a marketing campaign is a process of planning and executing a series of marketing efforts to achieve a specific goal. It can involve a wide range of tactics, such as advertising, email marketing, social media, events, and public relations, and can be targeted at a specific audience or segment. Before launching a campaign, it’s …
